If you spend a few minutes searching for web design solutions, you will find that the majority of web design companies do not actually design websites. The business model of these so-called ‘web designers’ is attractive – thus their proliferation. It goes like this: Agency purchases a website template on your behalf (average cost: $49). You buy a domain. Agency slaps on the template and instructs you to input content. The end. There is nothing wrong with this approach, but it can hardly be called design.

For some clients, we too have built template websites. For businesses that just need something to put on a business card and have no need to impress current customers or attract new business, templates can be the ideal solution for their web design goals. But if you rely on your website to grow your business, then investing in a custom website will save you money in the long-run. And those who have ever worked with templates also know how inflexible and hard-to-work-with they can be.

At Prestige Marketing USA, we build websites as unique as your business. So, yes, we do design websites! A website should highlight your business in the best possible way. Show off your greatest assets. Build trust and credibility. Present you as an authority in your field. The best websites elevate your business. It becomes the cornerstone of your organization.

A modern website is complex and multifaceted. It serves many purposes. There is a reason that most of our website projects turn into long-term client engagements – and no, it is not because of the contract term (website projects are generally fixed-price pay-and-own).

Start by asking yourself – What do I need on my website? What pages should my website have? What functionality can be useful to my customers? If you don’t know, then make sure your agency can help. We start off all website projects with a Website Plan & Strategy phase. This defines your site’s pages, their layouts, and functionality. You may not know what’s possible. We do.

A business’ needs varies, but here are some common ones and how we can help:

Logo & Graphic Design: Logos, branding, graphics, print collateral – you name it, we can design it. We have an eye for design. Having your website company also be your graphic designer just makes sense.

Custom Development: We have a team of senior developers to build any functionality that you may dream of. If your dreams do not match your budget, we’ll tell you.

Integration & Automation: We are certified Zapier experts, the leader in workflow automation. Besides what we can do with Zapier, we have experience with all kinds of APIs and integrations.

Content Writing: Not only do we help plan your content, we can also help write it. You’d be surprised how well our writers can write for your niche. We know how important content is to a website and how too often it’s overlooked. Providing your own content but need a proofreader? We can help as well.

SEO Marketing: Looking to attract new customers from search engines? SEO must be planned and built into the website from the start. From content strategy to technical audits, our sites are ready to capitalize on organic SEO.

If you think you have just purchased a website for 12 low monthly payments of $99, then you are in for a big surprise. Be cautious of website design companies that rent you your own website. Read the terms and buy-out options very carefully. Make sure you own not just the “website,” but also the domain, phone number, email address, and site contents. We have been involved in too many website hostage situations. Spoiler alert – the hostage rarely makes it out unscathed.

With Prestige, you own 100% of everything we work on for you. Period. No exceptions.